Homesense
Home of No Compromise
A story of rejecting compromise
In a category where quality home decor usually comes with a high price tag, we helped Homesense, an off-price retailer with a unique value offering, stand out by uncovering a powerful truth: women are tired of compromising, especially when it comes to their own homes.
By featuring women confidently rejecting “good enough” décor in favor of what they truly love, we introduced Homesense to the world as the Home of No Compromise.
The work drove breakthrough results, demonstrating some of the company’s highest scores on persuasion, enjoyment, and emotional engagement and landing in the top 30% of all ads across all platforms.
