Publix
Best Friends
A story about using food to say what words can’t.
As a beloved grocery brand in the American South, Publix knows food is more than food. It is how people welcome you, thank you, comfort you, and show they care.
So together, we told a story about speaking through food when words fall short, brought to life with handmade puppetry.
When a group of neighborhood dogs find out their mailman, Bob, is leaving, they hatch a plan to show their love for him and, ultimately, get him to stay.
On social, we extended the world of the film by dropping in on candid conversations between our dog characters as they wait for their owners outside of Publix.
